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   OSHELPERS | OSCOMMERCE SEO | SEO PACK 2   


SEO Pack 2

osHelpers SEO Pack II Features

Click here to read the SEO PACK FAQ
List of SEO Pack clients

1. Gain full control over your osCommerce or CRE Loaded URLS with SEO PACK II

If you are not using any Search Engine Friendly URLs within your store, your default osCommerce or CRE Loaded category and product URLs will look similar to this:

Categories:
/index.php?cPath=x

Product Info Pages:
/product_info.php?products_id=x

If you are already using SEO Pack I, you should be familiar with Chemo's Ultimate Search Engine Friendly URLs, which automatically turns your store URLs into the following:

product-name-p-x.html
and
category-name-c-x.html

SEO Pack II now gives you full control over your product, category and information page URLs. You are no longer limited to using the product name within the URL and are able to define and apply any URL name for your products, categories and info pages.

Some Benefits:

  • Gives you the ability to keep your URLs nice and clean and organized
  • Allows for optimization of search terms rather than product names
  • Ability to maintain keyword density within the URL
  • Prevents URLs from becoming too long
  • Makes it easy for your customers to remember your product pages

Sample:

Let's assume you are selling a digital camera product which has the following name:

Sony Cybershot DSC-H3 8.1MP Digital Camera with 10x Optical Zoom with Super Steady
Shot Image Stabilization

If you use Chemo's Ultimate Search Engine Friendly URLs, this product name is automatically converted to the following URL:

Sony-Cybershot-DSC-H3-8-1-MP-Digital-Camera-with-10x-Optical-Zoom-with-Super-Steady-Shot-Image-Stabilization-p-x.html

As you can see, the generated URL is way too long, likely to be considered spam and not properly optimized for search engines. Your customers will not remember this URL and the benefit from a SEO point of view is minimal due to the fact that you are spreading out the keyword weight over 20 words.

Using our SEO PACK II, you'll be given the ability to create any URL name for this product.

You could for example create:

Digital-Camera-Sony-Cybershot.html
or
Cybershot-DSC-H3.htm
or
Sony-Cybershot-8-MegaPixels.Dhtml
or
10x-Optical-Zoom.shtml
or
veryCool.html

The ability to modify your store URLs according to keywords that you pick is worth gold to any search engine marketer. Search engine optimizers utilize search term suggestion tools such as Google Adwords Keyword tool, Overture Search Terms Suggestion tool, Wordtracker and other tools to find out what keywords are used most frequently for searches. Placing the keyword within the URL plays a role in the overall SEO and ranking process and can help you boost your ranking.

2. Optimize your Image ALT Tags with SEO Pack II

SEO Pack II will give you the ability to define custom ALT tags for your product images. ALT tags are the tags that explain what a graphic is when you roll over with the mouse.

Alt Tags within html code are identified as follows:
< IMG height=150 src="images/productX-picture.jpg" width=100 ALT="Picture of the product X">

It is common practice to include Alt text for every image. ALT tags filled with keywords can also be used to increase and enhance your keyword frequency while helping you achieve higher rankings.

Image ALT tags help to make your site more accessible to visually impaired users who utilize text readers or turned of images. In addition, the alt tags allow you to enforce important aspects such as the product name, description or additional product info.

ALT tags are a required element for standards-based HTML coding. Every image must have an ALT tag, and each ALT tag must be properly implemented.

SEO Pack II will give any store admin the ability to define ALT tags for each product image conveniently via Admin - Catalog - New/Edit Product. You'll notice an additional field next to the product image where you can enter each corresponding tag.

3. Gain traffic by sharing your products with others using Social Bookmarks and Social News

Social Bookmarks

Social bookmarking is a fairly new way for visitors to store, organize and share bookmarks of websites on the net.

Popular social bookmarking systems give users the ability to save links to web pages that they want to remember and share with other users. Some of the most popular bookmarking and social news services include del.icio.us, Digg, Simpy, Furl, Stumbleupon etc.

A lot of social bookmarking services also provide feeds for their bookmarks which allows users to become aware of new bookmarks as they are saved and shared by other users. Most of the time all it takes is a single click to bookmark a webpage.

In addition, many bookmarking services offer features such as rating and commenting on bookmarks, the ability to import bookmarks from web browsers and emailing of bookmarks to friends.

SEO Pack II will add the most popular social bookmarking icons and social news services icons to the bottom of your osCommerce and/or CRELoaded product info pages and give your users the ability to bookmark any of your products and share with other users. This will eventually lead to more traffic to your site.

We have included 12 of the most popular Social Bookmarking and News services with SEO Pack II such as:
Digg, Del.icio.us, Technorati, Stumbleupon, Furl etc.

4. Know your visitors and make smarter marketing decisions using Google Analytics

Among other analytical features, Google Analytics provides detailed web stats with respect to the origin of your store visitors, length of visit, store browse behavior and geographical location. You can use Google Analytics to track store sign-ups and sales conversions or simply determine which products are being viewed most often.

Google Analytics offers over 80 customizable reports which can help you get the most out of your online or offline marketing efforts.

Google Analytics Installation is part of our SEO Pack II and works well with any osCommerce or CRE Loaded site. It can be managed conveniently through the admin area of your store, under store configuration.

5. Get your store Web 2.0 ready with custom Keyword Clouds

 

Keyword Clouds is a Web 2.0 feature which we incorporated into our SEO Pack II. Keyword clouds are dynamically generated and populated by the quick search tool. Cloud keywords can also be inputted manually by the store admin or taken from the product descriptions.

Whenever a user conducts a search on your site, the search query is added automatically to the cloud. This provides a visually appealing and interesting infobox for your users. In addition, you are constantly adding fresh content and links to your site which is being picked up and indexed by search engines. Keyword clouds will help the store admin monitor what users are searching for.

By entering keywords manually, you can emphasize certain keywords within a separate infobox right on the homepage of your store, which acts like a quick links section.

6. Gain full control over Meta Tags and enter custom Meta Tag Description and Keywords

Those of you who are familiar with and utilize our SEO Pack I, should be aware that it includes a contribution referred to as cDynamic Meta Tags. This contribution takes your Category Names, Product Names, Product Descriptions and Manufacturer Names to create the meta tags on a page by page basis. It's all done automatically.

Occasionally, you might run into a situation where you require additional control over the meta tag description of a certain page. It is not uncommon for search engines to use the meta tag description field directly within their search index. If you were able to score a top 10 result for a certain search phrase, you might want to write an interesting meta tag description in order to maximize exposure and lure more visitors into clicking your link.

SEO Pack II users now gain full control over these dynamically created meta tags and can also customize the meta tag keyword and meta tag description content on a page by page basis and still maintain dynamic meta tags. This functionality is not available with SEO Pack I.

GET THE FULL SEO BUNDLE (SEO PACK I + SEO PACK II)    

Get SEO Pack I and SEO Pack II and add 10+ SEO Contributions to your osCommerce, CRELoaded or osCMax store! If you are serious about Search Engine Optimization and driving more traffic to your online store, our SEO Packs are the way to go. Click here to read more about our the services included with our SEO PACK I.

SEO PACK FAQ
  1. Are SEO PACKS self-install packages?
  2. What type of access do I need to provide in order to have SEO PACK I and/or SEO PACK installed?
  3. If I have SEO PACK I installed already, can you upgrade me easily to SEO PACK II?
  4. Is it better to get SEO PACK I before SEO PACK II?
  5. If I do not have SEO PACK I installed, can I still get SEO PACK II?
  6. Will SEO PACK I change my link structure automatically?
  7. Will SEO Pack II change the link structure of my store automatically?
  8. I already have some of these SEO PACK contributions installed. Can I qualify for a discount?
  9. Is the service guaranteed?
  10. What type of support do you offer?
  11. How long does it take to install SEO PACK I?
  12. How long does it take to install SEO PACK II?
  13. I have CRE SEO URLs installed and like to switch to SEO PACK I?
  14. Where do I sign up for Google Analytics?
  15. Can I turn off the Keyword Clouds and/or Social Bookmarks?
  16. What happens to my existing URLs once I generate custom URLs using SEO Pack II?
  17. How long does it take for Google to re-index my custom URLs?
  18. I have more than 1 store. Do I have to buy SEO PACK I and II more than once?
  19. My store has 1000s of products and I like to get SEO Pack II. Can you assist with keyword research and URL data entry?
  20. How can I tell if my the search engines already updated their index using my new, custom store URLs?

Are SEO PACKS self-install packages?
No, they are not. We provide the installation service for you and assure that all components are functional. SEO Pack installation requires the installation of additional store contributions which affect a whole set of files. Installation can become quite tricky if your store is somewhat modified. That's why we take care of the full implementation process for you.

What type of access do I need to provide in order to have SEO PACK I and/or SEO PACK installed?
We require FTP and Store Admin access in addition to direct access to your store database via phpmyadmin. Phpmyadmin is a popular database administration tool which can be found within the control panel / hostadmin of your site and is most likely located somewhere under MySQL databases.  In some cases, we require the login details to the control panel of your domain as phpmyadmin access may be restricted to the domain admin only.

If I have SEO PACK I installed already, can you upgrade me easily to SEO PACK II?
Yes, absolutely. All of the contributions which are part of SEO Pack II are add-on components. We'll make sure that all SEO Pack I components remain unaffected and functional.

Is it better to get SEO PACK I before SEO PACK II?
It doesn't necessarily matter as both packages include separate SEO contributions.  It also depends on your short-term SEO goals. Let's assume you have a store with 1000s of products ( = 1000s of URLs ) but you do not have any Search Engine (SE) Friendly URL contribution installed, such as Chemo's Ultimate SE Urls which is part of our SEO Pack I. If you decide to skip SEO Pack I and go with SEO Pack II, you'll be given the ability to define custom URLs for every single product. Obviously it will take you some time to conduct proper keyword research and customize all your product URLs. SEO Pack I builds all SE Friendly URL instantly based on the current product names. So if you are in a rush and would like to see immediate results for a large catalog, we recommend to optimize all URLs based on the product titles using SEO Pack I first and then upgrade to SEO Pack II.

If I do not have SEO PACK I installed, can I still get SEO PACK II?
Sure you can. We highly recommend though that you take advantage of SEO PACK I as well. It includes vital SEO components such as dynamic page title, dynamic meta tags, session ID removal for search engine spiders, Google Sitemap XML and Chemo's Ultimate Search Engine Friendly URLs.

Will SEO PACK I change my link structure automatically?
Yes, it will. SEO Pack I utilizes Chemo's Ultimate Search Engine Friendly URLs which builds the new links automatically based on the corresponding product name.

Will SEO Pack II change the link structure of my store automatically?
No, it will not. You are required to manually enter the new URLs into you admin area. You'll be given the ability though to enter all new URLs on one page within your admin area. You will not have to navigate product by product.

I already have some of these SEO PACK contributions installed. Can I qualify for a discount?
Yes, you can. Please open a support ticket and let us know which contribution(s) are already in place. Don't forget to include a link to your store.

Is the service guaranteed?
Yes, all osHelpers services are 100% guaranteed. During the installation process, we will test and assure that all contributions included with the packages function properly.

What type of support do you offer?
Both, SEO Pack I and SEO Pack II are supported for 30 days upon installation. If you encounter any bugs, or errors, just let us know and we'll fix it for free. Extended warranty packages are available as well.

How long does it take to install SEO PACK I?
All orders are processed in the order received.  Depending on our current workload it may take 3-5 days to install SEO Pack I.  Usually it takes us 24 hours.

How long does it take to install SEO PACK II?
It usually takes us 48 hours to install SEO PACK II. Depending on our work load however, it may take up 3-5 business days to setup this package.

I have CRE SEO URLs installed and like to switch to SEO PACK I. Possible?
Yes, that's fine. Whatever your current URL structure is, we can always update you. Keep in mind that your current URL structure will be replaced and we highly recommend adding a 404 page to your site in order to avoid "Page not found" errors.  We will supply a 404 page which redirects visitors back to your store as it may take some time for the search engine bots to revisit your site, crawl the new URLs and update their search index. 

Where do I sign up for Google Analytics?
Click here to sign-up.

Can I turn off the Keyword Clouds and/or Social Bookmarks?
Yes, you can switch these features on and off conveniently via your store admin.

What happens to my existing URLs once I generate custom URLs using SEO Pack II?
Your existing URLs will be replaced with the your custom URLs on a product by product basis. Your old URLs will become invalid. Therefore, we supply you with a custom 404 page in order to avoid "Page not found" errors and redirect your visitors back to your store in case they reached your store using one of the old URLS.

How long does it take for Google to re-index my new, custom URLs?
This is hard to say as it varies from store to store and depends on your overall PageRank, a formula used by Google to determine the popularity of your site.  The higher your PageRank, the faster Googlebots will return to your site and crawl through your store. If you are using SEO Pack I, which includes the Google Sitemap XML generator, you can also create a new sitemap after entering your custom URLs, then log back into your Google Webmaster Central and resubmit your sitemap. Some stores owners see updates within a few days while other store owners might have to wait a few weeks to see the changes within the search engine result pages.

I have more than 1 store. Do I have to buy these SEO packs more than once?
If your stores are somewhat identical in terms of code and contributions in place, we'll be happy to set you up with a discount for multiple installations. Please open a support ticket and consult with one of our representatives in regards to this.

We sell 1000s of products and like to get SEO Pack II. Can you assist with keyword research and URL data entry?
Yes we can! We conduct keyword research for many stores using popular tools such as the Google Adwords Keyword Tool, Overture Search Term Suggestion Tool, Wordtracker and more. We'll be happy to do the legwork and build relevant store URLs for you. We take great pride in our ability to select the most relevant keyword for your business while taking a number of aspects into consideration such as keyword relevancy and keyword competitiveness. Please open a support ticket if interested in this type of service.

 

How can I tell if the search engines already updated their index using my new, custom store URLs?
You need to run a SITE: command and review the results. Instead of entering a search term and clicking search, enter: SITE:www.yoursite.com. Don't forget the colon after the SITE command. The site command works on most popular search engines such as Google, Yahoo and MSN.

List of satisfied SEO Pack I & II clients

www.skunk.co.uk
www.sojustyle.com
www.papawstruck.com
www.itgperformance.com
www.interlampadas.pt
www.videoprojectorlamp.com
www.medicalamps.com
http://envirolite.golamps.com
www.golamps.com
http://ultravitalux.golamps.com
www.doggiezone.sg
www.regulatorrectifier.com
www.memorybazar.com
www.qualitycustomparts.com
www.letsgo.com.tw
www.spyassociates.com
www.freedom2connect.com
www.dogshoppe.net
www.lifespices.com/marketplace



www.toffeeapplebaby.co.uk
www.westcountryviolins.com
www.barnes4wd.com
www.tbostore.com
www.starcityscents.com
www.saltcells.com
www.poolstore-usa.com
www.goodscore.com.au
www.charmingwords.com/shop/catalog www.atvtiresmart.com
www.hyperblast.net
www.steelandwood.com
www.tantans.com
www.atvtiresmart.com
www.motoxmall.com
www.herbalremedyhealthstore.com
www.showorld.com
www.diamondsjunction.com
www.printshaq.com
www.my-hair-tools.com
www.mslpublishing.com
www.forbiddendelights.co.uk
www.jja-entertainment.com.au
www.sophisticohome.com
www.originaljerky.com
www.charmingdogs.com
www.shadenthings.com
www.jinnybeauty.com/
www.hbamart.com
www.herbalcare.com.au
www.opamp-electronics.com
www.uselesstshirts.com

www.luckybike.com
www.lilibikini.com
www.trashsack.com/catalog/

www.israbay.com
www.continuous-ink-systems.co.uk
www.buying-digital.co.uk/oscommerce

 

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